Displaying Contact Information to Reduce Chargebacks

Displaying Contact Information to Reduce Chargebacks


Clearly displaying contact information on their website or sales URL is one way that online merchants can improve communication with the cardholder. Successful communication between the merchant and the cardholder is a key to successful credit card processing. When cardholders do not recognize a charge or have difficulty reaching the merchant with questions, it increases cardholder disputes and chargebacks.

A website is an effective way to provide cardholders with easy avenues to contact the merchant and for the merchant to offer cardholders quick and easy responses and resolutions. Most cardholders are familiar with how web addresses work and how to access them to make contact with the merchant. In fact, some cardholders may even be more likely to contact a merchant using a website than a toll free customer service phone number.

Low cost and easy to implement changes to how a high risk merchant displays contact information on their website or sales URL can lower chargebacks and decrease cardholder disputes:

Always provide full contact information: company name, full mailing address, email address, and customer service phone number

Always display full contact information on every single page of the merchant website or sales URL. Don’t make the cardholder do the extra work of searching around the website.

Always use dedicated customer service or customer support email addresses or contact forms.

Always use toll free customer service phone numbers. Display customer service phone numbers using numbers, never letters.

Contact information that is clear and easy to find will reduce cardholder confusion and reduce the potential for disputes. Providing clear contact information will increase the chances that the cardholder will contact the merchant to resolve disputes. Along with being clear, policies should be accompanied by features that make it easy for cardholders to resolve problems. The merchant can even anticipate cardholder questions and provide content and tools to speed resolutions, such as feedback forms for terms & conditions and auto cancellation and refund request tools.

Apply Now to Process Credit Cards

Real-Time Anti Fraud and Chargeback Reduction

High Risk Experts provides Real-Time Anti Fraud Managment that works with your existing payment gateway and merchant account.

Benefits and Features Include:

Enhanced BIN analysis, Geo/IP address analysis, NameAddressCheck, ZipInfoCheck, PhoneInfoCheck, EmailCheck, Aba Bank Routing Numbers (ACH) and dozens of other fields that can be used to gauge the likelihood that a particular transaction is fraudulent or valid.

Numerous dynamically updated, independent databases are cross-checked instantaneously with transaction data.

Our statistical modeling is continuously optimized for individual merchant ROI. Each merchant’s unique historic and dynamic transaction data is used to build a custom model for predicting and preventing bad transactions, while also maximizing sales revenues.

Sub-second response times, competing systems can take 3 seconds or more.

We handle all kinds of transactions, including credit card, ACH, PayPal and alternative payment methods.

With our substantial experience and knowledge in fraud prevention, we interpret the data we have for each merchant and make recommendations to guide the merchant in the approve/deny process for each transaction. But in the end, the control over the final decision to accept or deny each transaction belongs to you, not to us.

Easy Implementation, Simple Integration.

No Set-Up Fees. No risk to try.

To learn more or get a quote, please apply online or call .